Our Story

We help purpose driven organizations turn ideas into action, learn from what happens, and show the value their change creates.

Maria Pignatelli, founder of Proof of Change

Maria PignatelliFounder - Proof of Change

I started my career in 2018 working with social impact startups at Casa do Impacto, in Lisbon. There I learned that impact is not something we declare. It is something we build, test, learn from, and improve.

Over time, I saw many purpose driven organizations struggle to grow. They did not lack commitment, but clearer communication, stronger structures, and the confidence to adapt. My work with governments, NGOs, startups, and companies taught me to see how organizations, people, technology, and the environment connect.

I also learned that meaningful change comes from bringing different perspectives together: the creativity and speed of startups, the structure and scale of companies, and the lived experience of communities.

That is how Proof of Change was born: a consultancy that helps ideas become action. We believe change only counts when we can understand what happened and show how it created value.

We do not hand over a plan and walk away. We work alongside you to use evidence and technology with good judgment, learn from what happens, and adapt when circumstances change.

Because every action can create ripples: a clearer strategy can transform a team, and a well founded decision can create change that goes far beyond its starting point.

  • 8+

    years of experience

  • 10+

    sectors across our clients

  • 3+

    countries worked in

  • 3

    languages available: English, Spanish and Portuguese

Mission

We bring strategy, measurement, and communication together so your work and your story shine.

What we do

We diagnose what's holding you back, fix it with you, and build the skills to keep improving after we leave.

Vision

  1. Organizations as well run as they are well meaning, able to show what they changed, for whom, and how.
  2. No good organization held back by weak systems. Every one with the tools, skills, and clarity to grow its impact.
  3. Organizations that learn as fast as the problems they tackle, where AI serves the mission and people stay accountable.

Values we stand by

Tap a value to see what it means in practice.

Ready to talk about where you're headed?